BEGIN. CREATE. INNOVATE.

Let's bring your vision to life!

ORIENTATION COACHING

Orientation · Activation · Motivation

Do you feel stuck, overwhelmed, or unsure about your next step?
Together we uncover blind spots, dissolve patterns, and strengthen your inner stability – so you can make long-lasting decisions, create a life with balance, purpose, and freedom.

STARTUP COACHING

Organise · Prioritise · Take Action!

Are you full of ideas, but unsure where to start? We define your vision, set clear priorities, and create a roadmap that turns ideas into action. Along the way, you’ll sharpen your positioning, build resilience, and gain the clarity and focus to grow with impact.

BRAND CONSULTANCY

Strategic Brand Development · Creative Strategy

Is your brand ready for the next level?
From strategy and positioning to creative execution – I guide you through the process of shaping a distinctive, future-ready brand that resonates and grows. Ready to make your brand future-proof?

FOR WHOM?

Guidance in times of change, transformation and growth.

EMPLOYEES IN TRANSITION

You’re preparing for a career change or thinking about becoming self-employed, but feel uncertain about your next step?

Together we create clarity, strengthen your confidence, and design a new direction that feels right for you – to move forward with focus and motivation.

SOLOPRENEURS & COACHES

You’re navigating independence, facing growth challenges, and need sparring to keep momentum or gain a fresh perspective?

In our coaching we explore new angles, strengthen your resilience, and help you stay on track while building your business with impact.

STARTUPS & CORPORATES

You’re leading a startup in its early or growth stage – or steering a company through repositioning or rebranding?

In our coaching we provide structure, strategy, and guidance so you can turn challenges into sustainable growth and future-proof your brand.

STRATEGIC BRAND DEVELOPMENT

Coaching and workshops designed to match your brand’s current stage

BRAND

CHECKUP

Audit – Status Quo Analyses

What's there and what's needed?

Bring what you’ve got. We’ll map your brand’s current status – vision, goals, audience, trends and product stage – and shape the next steps to turn your idea into a brand that sticks.

ORGANISATION

& SETUP

Action Plan & Getting Started

Know your first

and next steps

We’ll get you organised. We turn your vision into a clear plan – structuring ideas, setting priorities and defining concrete steps to move forward with focus and ease.

BRAND

DEVELOPMENT

Brand Strategy & Visualisation

Build your individual brand

From strategy to execution – built on your vision, audience, USP and positioning – we co-create your brand. Get inspired and gain guidance to craft a brand identity that lasts.

BRAND

COMMUNICATION

Advertising & Marketing

Let your Brand speak for you!

Based on your target audience, we define the right channels and tone of voice. Your brand is ready to speak – to engage, inspire and drive your audience to buy your beloved product.

WORKING WITH THE BEST

Clients & Agencies

Clients

VOLKSWAGEN. Bianchi. LOFINO. Coca Cola. IKEA. L'Orèal. Man Expert. SONY. Lufthansa. Opel. Nestlé. Maybelline New York. Media Markt. LOTTO Bayern. Nescafé. Nintendo. Die Welt. Jever. General Motors. o2 Telefónica. Swarovski. Wella. LIDL. RWE. dm Drogeriemarkt. Sportscheck. MEWA. Bookwire. Superfit. ARD & ZDF. TOTAL Tankstellen. BMWI. Saab. Sierra Tequila. ING-DiBa. Henkel. Haspa. Zurich. Multicity CarSharing. Glashäger. ISS ANDERS Coaching & Workout. Sei Design. Finest Coffee Berlin. Lenny's Artisanal Ales. Stella Musicall Hall. Annabell Mandeng. PLSR! Sweet Invest. FOOD BROS, Mejor Tacos. Universität Darmstadt.

Agencies

Ogilvy & Mather Frankfurt & Singapore. Content Cube Düsseldorf. Publicis Group. McCann Erickson. M.E.C.H Berlin. MRM Worldwide. Geometry / VMLY&R. WPP Group. Familie Redlich Berlin. Mertens Marketing. Superpeers Hamburg. Baumheuer Communication!. Hemmerle & Partner. Chimney Berlin. Megacult Marketing for Masses. Meister Lampe & Freunde. EDDB die Brandenburgs. Herrmanndesign Group. Phosphene Open Eye. Viral Lab Berlin. Leonhardt & Kern. P.ART Stuttgart.

ORIENTATION & TRANSFORMATION

Guidance for professionals navigating change and growth.

ORIENTATION COACHING

Clarity, Tranformation, Future Design.

Let's get started!

Find clarity, make decisions, and move forward. Together, we explore your values, talents and options – and turn insights into action. The result: a future that feels meaningful and sustainable.

DEEP DIVE –

INTENSE

Compressed Coaching Series

For urgent, specific challenges

Let’s map what’s needed to move on a specific issue – whether it’s a deadline or big decision. We strengthen your clarity, connect you with your emotions, and translate insight into action.

DEEP DIVE –

MAINTENANCE

Sustainable Stability

Long-term guidance

You know where you stand – now it’s time to strengthen your path. We focus on routines, self-awareness and resilience, helping you move through challenges with clarity and confidence.

EXTRA

SESSION

Jump In

Solution

Acute support when you need it

A focused space for sparring, feedback and fresh input. Whether it’s refining methods, resolving blocks or growing into your role – this session brings insights, inspiration and momentum.

VIBE CHECK

15 MIN INTRO CALL – FREE OF CHARGE

An introductory conversation to ask questions, explore your goals,

and see whether this coaching space feels right for you.

It's a chance to connect and lay the groundwork for our collaboration.

Free of charge - just bring yourself.

Text me on Whatsapp

How it works and what's special.

HOLISTIC APPROACH

In my coaching sessions, you benefit from a unique mix of lived experience, sharp perception, and deep sensitivity. I quickly recognise patterns, reflect them back with clarity, and help you cut through complexity to reach the essence of what truly matters.

What makes it special?

ACTIVE CROSS PRACTICE

Coaching with me is not passive input but an active process. I combine coaching and consulting, offering clear impulses and concrete tasks. Your active participation is at the heart of the process.

MIRO LIVE MAPPING

I visualise your thoughts and processes on an online canvas that we can both see and revisit. This way, ideas become tangible and change becomes actionable.

This blend of depth, clarity, and practical tools ensures that insights don’t just stay in your head, but transform into visible, lasting results.

STARTUP MENTOR

@ Technical University of Darmstadt

As part of the HIGHWAY Startup Mentoring Program at the Technical University of Darmstadt, I support young founders in building strong brands, developing products, and creating effective communication strategies.

Reference: Thomas Biermann

MEET CLIENTS & COACHEES

See how our collaboration shaped their journey.

BRITTA

Rebranding

Business Coaching,

Brand Development

'Working with Cerstin gave me structure, clarity, and fresh impulses for my brand.

She kept the big picture in view while refining the details – helping me relaunch my corporate design and strengthen my positioning as a businesswoman.

Her 360° support has been truly invaluable.'

THOMAS

Startup Development

Startup Development,

Brand Buildung & Management,

Creative Direction

'Over five years, Cerstin helped us shape a strong brand from scratch – from vision to a consistent strategy.

Through co-creation she turned complex ideas into a clear brand voice and laid the foundation for growth – resulting in a thriving startup and ultimately a successful sale to an investor and a rewarding exit for me.'

NICO

Transformation

Orientation &

Business Coaching

'Coaching with Cerstin was a crucial step in my career reorientation.

Today, I look toward my professional future with a clear plan and increased self-confidence – something that wouldn't have been possible without Cerstin's support.'

SOPHIE

Relaunch

Startup Coaching,

Website Development

'Clear, inspiring, professional and fun –

Working with Cerstin was a real gift!

She immediately grasped the essence of my brand and transformed my vision into a clear strategy and an elegant visualisation that truly represents me.'

Social Connect

Text

CERSTIN HANNESTAD

COACHING & CONSULTING

Instinctive · Creative · Leadership

Strategic Brand Development

Coaching & Workshops for Startups & Solopreneurs

Your Vision is our Mission!

Life Coaching

Clarity · Transformation · Future Design

BEGIN. CREATE. INNOVATE.

Let's bring your vision to life!

ORIENTATION COACHING

Orientation · Activation · Motivation

STARTUP COACHING

Organise · Prioritise · Take Action!

BRAND CONSULTANCY

Strategic Brand Development · Creative Strategy

FOR WHOM?